Principles of Logo Design : A Practical Guide to Creating Effective Signs, Symbols, and Icons - George Bokhua - Marjane Mall - Image 1
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Principles of Logo Design : A Practical Guide to Creating Effective Signs, Symbols, and Icons - George Bokhua

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Plongez dans l'art de la conception graphique avec « Principles of Logo Design », un guide pratique signé par le designer renommé George Bokhua. Cet ouvrage de 224 pages, publié par Rockport Publishers, vous accompagne dans la création de logos intemporels en explorant l'importance de la simplicité, des systèmes de grille et du nombre d'or. Idéal p...

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Description produit

Marque
GENERIC
Titre
Principles of Logo Design: A Practical Guide to Creating Effective Signs, Symbols, and Icons
Éditeur
Rockport Publishers
Type de produit
Paperback
Présentation du livre
Paperback
Date de sortie
8/2/2022 12:00:00 AM
Langue d'origine
English
ISBN
760376514
Nombre de pages
224 pages
Langue
English
Résumé
Learn to design simple, powerful, and timeless logos.*Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design USA**One of the “top 20 books that all graphic designers should read (and own),” according to Adobe.com*When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated—a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind.In Principles of Logo Design, noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller-Brockmann and on form and design by Wucius Wong, Bokhua elaborates on his popular online classes, demonstrating in detail how to maximize communication with minimal information to create logos using simple, monochromatic shapes.This comprehensive volume includes:How to apply a strong, simple, and minimal design aesthetic to logo designWhy gridding is important, and understanding the golden ratio and when to use itHow to sketch and refine logos through tracing, then grid and execute a mark in Adobe IllustratorFine-tuning techniques to ensure visual integrityKnowing how to design a great logo is a core skill for any graphic designer. Principles of Logo Design helps designers at all levels of skill and experience conceive, develop, and create logos that are not only pleasing to the eye but evoke a sense of perfection. Read more
Auteur
George Bokhua
Date de parution
8/2/2022 12:00:00 AM