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How Great Ideas Happen: The Hidden Steps Behind Breakthrough Success

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Livraison entre le Samedi 25 juillet 2026 et le Lundi 27 juillet 2026

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Marque : KECHBOOK
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Great ideas are all around us, waiting to be discovered. Here’s how to find them.We’re used to imagining creativity as a lightbulb moment—sudden, mysterious, reserved for the gifted few. But what if ideas aren’t conjured from thin air? What if they’re discovered—more like precious artifacts that we unearth and refine? In How Great Ideas Happen, cog...

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Description produit

Marque
KECHBOOK
Titre
How Great Ideas Happen: The Hidden Steps Behind Breakthrough Success
Éditeur
Simon & Schuster
Type de produit
paperback
Présentation du livre
paperback
Date de sortie
1/27/2026 12:00:00 AM
Langue d'origine
English
ISBN
1668026007
Dimensions
6 x 1.2 x 9 inches
Nombre de pages
304 pages
Langue
English
Résumé
Great ideas are all around us, waiting to be discovered. Here’s how to find them.We’re used to imagining creativity as a lightbulb moment—sudden, mysterious, reserved for the gifted few. But what if ideas aren’t conjured from thin air? What if they’re discovered—more like precious artifacts that we unearth and refine? In How Great Ideas Happen, cognitive scientist George Newman draws on cutting-edge research to show that creativity isn’t magic, it’s method. The most successful innovators don’t wait to be struck by brilliance; their creative process is more like archeology. As keen-eyed explorers, they scan the terrain, dig with intention, and, with a little luck, find gold. With vivid examples from the arts, science, and business, Newman shows how creativity often comes from discovering what was already there. For example, how Jackson Pollock tapped into deep patterns in nature to create his famous “drip” paintings; how Korean filmmakers created an entirely new genre by closely studying foreign films; or, how Paul Simon made Graceland by carefully sifting through previously recorded material for what he could take away. By revealing the hidden steps behind breakthrough success, How Great Ideas Happen uncovers a repeatable method that anyone can follow, reframing creativity not as a rare gift, but as a universal capacity waiting to be unlocked through exploration. The creative process is an adventure of ideas—this book is your guide. Read more
Auteur
George Newman
Date de parution
1/27/2026 12:00:00 AM