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This Is Strategy : Make Better Plans - Seth Godin

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Découvrez « This Is Strategy : Make Better Plans », l'ouvrage essentiel de Seth Godin, l'un des penseurs les plus influents du monde des affaires. Dans ce livre de 256 pages, l'auteur propose une approche novatrice pour repenser votre stratégie, vos prises de décision et votre manière d'aborder les défis complexes d'un monde en constante évolution....

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Description produit

Marque
GENERIC
Titre principal
This Is Strategy: Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)
Editeur
Authors Equity
Type de produit
Paperback
Présentation du livre
Paperback
Release date
10/22/2024 12:00:00 AM
Langue d'origine
English
ISBN
2114308510
Dimensions
6 x 0.9 x 9 inches
Nombre de pages de livre
256 pages
Langue - Librairie
English
Résumé
A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world."With his signature clarity and brevity, the marketing maven presents memorable, practical advice for making smarter plans." —Adam Grant, author of Think Again In this unique and thought-provoking book, Godin shares insights on strategy through a series of powerful reflections and observations that will reshape how you approach problems, make decisions, and create change. “Creating tomorrow by repeating yesterday is not a useful way forward.” “Every strategy requires choice. And those choices often involve saying ‘no’ to things we could do, but won’t do.” “It’s not easy to persuade someone to want what you want. It’s much more productive to find people who already want to go where you’d like to take them.” This is Strategy is a modern classic that offers perspectives you'll find yourself returning to again and again. Rather than providing step-by-step formulas, Godin offers something more valuable: a new way of seeing and thinking about the challenges you face. You’ll discover how to: Identify your "smallest viable audience" and make remarkable work they can't ignoreUnderstand and influence the systems shaping our worldPrioritize long-term thinking over instant gratificationMake smart, purposeful choices that shape a better tomorrow Who this book is for: Leaders who want to think more deeply about their impactEntrepreneurs tired of conventional business adviceChange-makers seeking lasting transformation in their career and communityAnyone feeling stuck in outdated systems and looking for a fresh perspective Strategy turns our effort into impact. Your journey to better thinking starts here. Read more
Auteur(s)
Seth Godin
Date de parution
10/22/2024 12:00:00 AM