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The Lean Startup

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Livraison entre le Vendredi 19 juin 2026 et le Samedi 20 juin 2026

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Marque : GENERIC
Vendu par HEAVENBOOKS.MA

Eric Reese defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is absolutely true for a single person in the garage or a group of seasoned professionals in the Fortune 500 boardroom. What they have in common is the mission of breaking through this fog of uncertainty to discover a su...

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Description produit
Marque
GENERIC
Titre principal
The Lean Startup
Type de produit
paperback
Présentation du livre
paperback
ISBN
5923474026
Résumé
Eric Reese defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is absolutely true for a single person in the garage or a group of seasoned professionals in the Fortune 500 boardroom. What they have in common is the mission of breaking through this fog of uncertainty to discover a successful path to sustainable business. A soft startup approach promotes more capital-efficient companies that leverage human creativity more effectively. Inspired by lean manufacturing lessons, it draws on "authenticated learning", rapid scientific experiments, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learning what customers really want. Enables the company to gracefully change directions and change plans inch by inch and minute after minute. Instead of wasting time creating detailed business plans, Lynn StartUp offers entrepreneurs . in businesses of all sizes . a way to constantly test their vision, to adapt and adapt before it's too late. REES provides a scientific approach to creating and managing successful startups in an era where companies need innovation more than ever.